Should I register my Etsy shop as a 'business' or an 'individual' if I have a New Hampshire LLC?

If you have an EIN and file taxes as a business entity (not a disregarded entity), register as a business. Etsy then verifies the entity name and EIN against IRS records, so the name has to match your New Hampshire Certificate of Formation. A single-member New Hampshire LLC taxed as a disregarded entity can register as an individual and provide an SSN or ITIN.

What happens if I do not complete Etsy's seller verification?

Etsy withholds payouts until verification is complete, whichever state the shop's LLC comes from. If you miss the deadline shown in your Shop Manager dashboard, you have 90 days before the shop may be closed.

I do not live in New Hampshire. Can I still use a New Hampshire LLC on Etsy?

Etsy does not check where you live, only that the New Hampshire entity is validly registered and that the details you enter match New Hampshire's record. The catch is not Etsy, it is the state you actually operate from: states require an out-of-state LLC to register as a foreign LLC before it transacts business there, which is a second filing and a second fee on top of New Hampshire's $100. Forming in New Hampshire while working somewhere else usually means paying both states, not one.

Do I need a New Hampshire sales-tax permit before my first sale through Etsy?

No. New Hampshire levies no statewide sales tax, so there is no New Hampshire permit to hold before your first sale. Where it stops mattering is the state line: a buyer's state can still tax the order once you cross that state's economic-nexus threshold, and being a New Hampshire LLC does not exempt you from it.

Etsy asks for "Articles of Organization". New Hampshire gave me a Certificate of Formation. Which do I upload?

Upload the Certificate of Formation. New Hampshire does not issue a document called Articles of Organization; the Certificate of Formation is the same instrument under the name New Hampshire uses for it, and it is what Etsy means by a formation or business-registration document.

Marketplace Verification

How to pass Etsy verification with a New Hampshire LLC

What Etsy asks for at signup, and which New Hampshire LLC documents satisfy each requirement.

By Edmond Hui · Last updated: August 4, 2026

Edmond Hui · Founder, MyStateLLC

Edmond Hui is a software engineer and serial entrepreneur based in New York who has founded multiple online businesses across e-commerce, media, and information publishing. Before transitioning into tech, he spent years as a commercial real estate professional closing deals totaling over 100,000 square feet, giving him firsthand experience with business formation and entity structuring. He built MyStateLLC to provide the free, state-specific LLC guidance he wished existed when forming his own companies.

A New Hampshire LLC is generally eligible for Etsy verification — you will need to provide your Certificate of Formation, EIN, beneficial-owner ID, and a valid US business address. Nothing about forming in New Hampshire blocks approval, and nothing about it guarantees approval either: the final call is Etsy's.

Etsy requires sellers using Etsy Payments to complete identity and tax verification before receiving payouts. For a New Hampshire LLC registered as a business (not a disregarded entity), Etsy collects the entity name as it appears on your Certificate of Formation, the legal address, the EIN or other taxpayer number, and verifies this information against the IRS database. Etsy also requires a government photo ID and selfie via its identity-verification partner Persona, plus a bank account linked to receive Etsy Payments disbursements.

In New Hampshire the entity behind that check is an LLC created by filing a Certificate of Formation, which costs $100. New Hampshire does not publish a processing time for LLC filings, so treat state approval as the open-ended step in your timeline rather than the Etsy review. Because New Hampshire names a member or manager on a routine public filing, the owner name Etsy asks you to confirm is already a matter of public record.

New Hampshire has 8,061 solo retail trade businesses with no employees, averaging $80,719 in annual receipts (U.S. Census Bureau, Nonemployer Statistics (NES), 2023).

Not legal advice: Verification requirements change, and so do New Hampshire's filing fees and forms. Confirm current platform rules with Etsy, and current filing rules with the New Hampshire filing office, before you file. Etsy's requirements were last reviewed 2026-07-21, and New Hampshire's figures on this page come from its own published schedule.

What Etsy requires, and how a New Hampshire LLC meets each

Requirement	How your New Hampshire LLC satisfies it
LLC entity name verified against IRS	Use the exact LLC name as New Hampshire recorded it on your Certificate of Formation; it must match your bank account holder name.
Employer Identification Number (EIN)	Provide your federal EIN (free from the IRS; non-US founders without an SSN must apply via Form SS-4 by fax or phone rather than the online tool) — independent of New Hampshire.
Taxpayer information and IRS verification	Complete the tax interview. A New Hampshire LLC owned by US persons typically submits a W-9 using its EIN; non-US owners of a disregarded-entity New Hampshire LLC generally use a W-8 form instead.
Government photo ID and selfie (via Persona)	Provide a government ID for each beneficial owner named in your New Hampshire filings. New Hampshire names a member or manager on a routine public filing, so at least one name already matches state records.
Bank account for Etsy Payments disbursements	Link a US business bank account opened with your EIN and your New Hampshire Certificate of Formation.

New Hampshire-specific things to watch

New Hampshire names a member or manager on a routine public filing, so Etsy's beneficial-owner check will line up with public state records — you still upload a government ID for each owner. (The Certificate of Formation (RSA 304-C:31) does not require member/manager names, but the annual report (RSA 304-C:194) must set forth the names and business addresses of the LLC's managers or, if there are no managers, at least one member, so ownership/management cannot stay off all routine public filings.)
New Hampshire issues a Certificate of Formation rather than "Articles of Organization." When Etsy asks for "formation documents," upload your Certificate of Formation.
Budget for New Hampshire's ongoing LLC costs before projecting your Etsy margins: Business Profits Tax of 7.5% applies to LLCs with gross business income over $109,000 (threshold for periods beginning on/after 1/1/2025), and Business Enterprise Tax of 0.55% applies over $298,000 of gross receipts or enterprise value tax base. Both beyond the $100 annual report fee.

Sales tax: none in New Hampshire

New Hampshire has no statewide sales tax, so there is no New Hampshire sales-tax registration to complete before you start selling through Etsy. That is a New Hampshire exemption and nothing more: once your sales into another state cross that state's economic-nexus threshold, you owe its tax on those orders no matter that your LLC is a New Hampshire one.

New Hampshire has no sales tax and no economic nexus law, making it one of the most business-friendly states for remote sellers. There are no local sales taxes either. Note that New Hampshire does have a Business Enterprise Tax (BET) and Business Profits Tax (BPT) on income earned in the state, which are different from sales taxes.

How to verify your New Hampshire LLC on Etsy

LLC entity name verified against IRS. Use the exact LLC name as New Hampshire recorded it on your Certificate of Formation; it must match your bank account holder name.
Employer Identification Number (EIN). Provide your federal EIN (free from the IRS; non-US founders without an SSN must apply via Form SS-4 by fax or phone rather than the online tool) — independent of New Hampshire.
Taxpayer information and IRS verification. Complete the tax interview. A New Hampshire LLC owned by US persons typically submits a W-9 using its EIN; non-US owners of a disregarded-entity New Hampshire LLC generally use a W-8 form instead.
Government photo ID and selfie (via Persona). Provide a government ID for each beneficial owner named in your New Hampshire filings. New Hampshire names a member or manager on a routine public filing, so at least one name already matches state records.
Bank account for Etsy Payments disbursements. Link a US business bank account opened with your EIN and your New Hampshire Certificate of Formation.

Non-US founders with New Hampshire LLCs

Non-US sellers can use Etsy Payments in supported countries, but a New Hampshire LLC's seller account must be linked to a US bank account or an eligible payment method. Non-US beneficial owners of a New Hampshire LLC must still complete identity verification via Persona with a valid government ID.

Frequently Asked Questions

: If you have an EIN and file taxes as a business entity (not a disregarded entity), register as a business. Etsy then verifies the entity name and EIN against IRS records, so the name has to match your New Hampshire Certificate of Formation. A single-member New Hampshire LLC taxed as a disregarded entity can register as an individual and provide an SSN or ITIN.
: Etsy withholds payouts until verification is complete, whichever state the shop's LLC comes from. If you miss the deadline shown in your Shop Manager dashboard, you have 90 days before the shop may be closed.
: New Hampshire charges $100 to file a Certificate of Formation, and that is the state's fee to create the LLC. New Hampshire does not publish a processing time for LLC filings, so treat state approval as the open-ended step in your timeline rather than the Etsy review. Etsy charges nothing for verification itself, so the $100 filing fee and New Hampshire's ongoing obligations are the real cost of getting verified as a New Hampshire entity.
: Etsy does not check where you live, only that the New Hampshire entity is validly registered and that the details you enter match New Hampshire's record. The catch is not Etsy, it is the state you actually operate from: states require an out-of-state LLC to register as a foreign LLC before it transacts business there, which is a second filing and a second fee on top of New Hampshire's $100. Forming in New Hampshire while working somewhere else usually means paying both states, not one.
: No. New Hampshire levies no statewide sales tax, so there is no New Hampshire permit to hold before your first sale. Where it stops mattering is the state line: a buyer's state can still tax the order once you cross that state's economic-nexus threshold, and being a New Hampshire LLC does not exempt you from it.
: Upload the Certificate of Formation. New Hampshire does not issue a document called Articles of Organization; the Certificate of Formation is the same instrument under the name New Hampshire uses for it, and it is what Etsy means by a formation or business-registration document.