How to Pass Walmart Marketplace KYC with a New York LLC (2026)

Walmart Marketplace requires sellers to pass a multi-step business verification process before listing products. For a US LLC, this includes providing an EIN (US Business Tax ID), completing a W-9 tax classification, submitting state business registration documentation, and verifying the identity of the legal representative. Walmart cross-checks all information with federal and state records, and the process typically takes a few minutes to a few business days. Payouts are disbursed via a connected payment processor — Payoneer is the default.

What Walmart Marketplace requires — and how a New York LLC meets each

New York-specific things to watch

• New York lists LLC members on public filings, so Walmart Marketplace's beneficial-owner check will line up with public state records — you still upload a government ID for each owner.
• New York requires newspaper publication after formation. Budget extra time before your Walmart Marketplace application, since the LLC may not be finalized until publication is proven.

How to verify your New York LLC on Walmart Marketplace

1. US Business Tax ID (EIN). Provide your federal EIN (free from the IRS; non-US founders without an SSN must apply via Form SS-4 by fax or phone rather than the online tool) — independent of New York.
2. W-9 tax classification. Complete the tax interview. A US LLC owned by US persons typically submits a W-9 using its EIN; non-US owners of a disregarded-entity LLC generally use a W-8 form instead.
3. Business name and address match IRS records. Use the exact LLC name on your New York Articles of Organization; it must match your bank account holder name.
4. State business registration documentation. Upload your approved New York Articles of Organization.
5. Legal representative personal ID. Provide a government ID for each beneficial owner. New York lists members on public filings, so the names already match state records.
6. Verified US business address. Use a US street address registered to the LLC in New York (your registered-agent or virtual business address). PO boxes are usually rejected.
7. Payment processor account for disbursements. Link a US business bank account opened with your EIN and Articles of Organization.

Non-US founders

Walmart Marketplace eligibility for non-US businesses varies by country of incorporation. For a US LLC owned by non-US founders, the LLC must be validly formed in the US with a US address and EIN. The legal representative completing verification must provide a valid government ID. Check Walmart's current seller application for the list of supported international seller countries, as eligibility expands periodically.